Events often unfold beyond human will, and many things have happened during this period.
Tianxing Investment Company made a fortune through the online game "Legend," truly seizing a golden opportunity.
Later, people summarized the reasons for "Legend's" success, boiling it down to its simplicity, directness, and exhilarating gameplay. New players could easily pick it up, and the game didn't require extensive knowledge.
"Buddy, wanna go to Qiannian tonight? I found a divine martial arts manual and we'll go for the Tai Chi Spear tonight. That spear is so cool."
"Nah, I'm gonna play Legend. I'm gonna hack monsters, level up, and get gear."
"I'm speechless. You have such a fun game right in front of you and you insist on playing that monster-hacking Legend? I don't feel anything from that game. There are no divine martial arts manuals either."
"To be honest, I play Legend purely for the thrill. The sound of hacking monsters is incredibly satisfying. This game is made so well. In the darkness, I will transform into an emissary of the night. I can even distinguish direction by sound and have become proficient without the need for a torch."
"Hey, it would be great if we played together. We have a team."
"Thanks, but we have the 'Ten Mile Sword God' squad. Our goal is to hack monsters and drop ultimate equipment."
"I just can't understand what's so fun about Legend."
"We just love Legend's simple, direct, and exhilarating gameplay, especially the part about communication, PK, stealing monsters, and snatching equipment. It's so much fun."
Listen to that, they've developed a sense of superiority just by playing games. However, facts speak louder than words, and the machines in the internet cafes directly illustrated everything: "Legend" was the clear winner.
Even if you know nothing, you can become a legendary "Ten Mile Slope Sword God." There's no help for it; "Legend" is just that simple and direct.
Mr. Chen of Shanda's nose almost turned blue with anger. Damn it, after all this effort, this was the reason. Their game "Qiannian" failed not because the game they represented wasn't good enough, but because the game wasn't simple and direct enough.
He was truly defeated by Chinese netizens. Their desires were so simple. It could be a small rare item dropped unintentionally during a monster hack, or a discovery in the wild mine.
Currently, "Legend" costs three mao per hour, not counting anything else. This is quite a rip-off, and what's more, they openly display their prices. Now they're selling cards at a 40% discount, which implies what?
The price of their time cards will eventually increase; they can't sell cards at a 40% discount forever.
Everyone is aware of this, but the charm of "Legend" has completely conquered them. "Legend" has become the number one online game in China.
However, Zhang Tianxing was not very satisfied with this achievement. During a meeting, he directly pointed out the crux of the problem.
"Although 'Legend' is currently popular, I both hope it remains popular and do not hope it remains popular."
Those below burst into laughter. This young boss Zhang is quite amusing. Now, riding the wave of "Legend's" success, young boss Zhang's net worth has directly risen another step.
However, looking at young boss Zhang's expression, it was clearly one of dissatisfaction. Everyone was speechless. What's wrong with this young boss Zhang?
The hottest game right now is the one you represent. To put it bluntly, even while you sleep, people are continuously making money for you.
Perhaps there is no happier person in the world than young boss Zhang. If this pace of making money can continue for a few years, young boss Zhang becoming the richest man will be a certainty.
Whether it's the county, the city, the province, or even all of China, young boss Zhang has a chance.
It can only be said that a horse cannot grow fat without night fodder. Young boss Zhang is so wealthy he's practically dripping with oil. One bite, and both the canned food factory and representing games are businesses that print money.
Having achieved such success in life, he is still not satisfied. Why don't you go and stand shoulder-to-shoulder with the sun? This is too much!
However, everyone dared not speak and waited to see what young boss Zhang would say.
Then, Zhang Tianxing slammed the table in anger: "Although 'Legend' is popular now, you haven't grasped the most critical point, which is that we don't have the copyright. Therefore, this is our hidden danger. Currently, we are in a honeymoon period with our cooperation with Actoz Company, so there are no immediate issues. However, wealth is alluring, and we must make thorough preparations."
Upon hearing Zhang Tianxing's words, everyone looked at him with a different gaze.
A boss is a boss; their perspective is high, and their thinking is different. He hit the nail on the head, directly addressing the most crucial point.
The popularity of "Legend" is most beneficial to Actoz Company. Tianxing Investment Company has only made a quick profit.
"Young boss Zhang, then tell us, what should we do?" someone asked from below.
It's not scary for the boss to be angry, but it's scary for the boss to be angry for no reason. That makes things difficult. Since young boss Zhang is angry about the copyright issue, then making a game with our own copyright would solve the problem.
Yang Huawei was about to voice his opinion when he suddenly realized something was amiss. Damn it, this young boss Zhang is a trickster, even tricking his subordinates. Making a game with our own copyright is simple enough.
Surpassing "Legend" is also not a big problem. The most critical point is that none of them are confident they can develop a game that ranks first.
Aren't niche artistic pursuits common? Sometimes it's not that the product quality is poor, but that the environment at the time doesn't support such quality.
"Now I have only one requirement: to create our own game. Moreover, games are diverse. Everyone, please consider if you have any good suggestions so we can find the game's profit points."
Zhang Tianxing's tone was heavy. The winter of the internet is fast approaching. When that time comes, many internet companies will fall, leaving only a few struggling to survive.
However, this matter cannot be revealed now; no one would believe it. The internet industry is currently thriving, becoming a sector riding the wind.
For now, regardless of anything else, the entire internet industry is experiencing high valuations. Some companies simply register a domain name, build their portal website, and then seek financing or buyers.
With no profit points at all, they directly claim valuations of billions. The more money they shout about, the higher their high-tech content is, completely disregarding the fact that they are operating at a loss.
Online gaming is a development direction. Zhang Tianxing plans to profit from this trend to prepare for the approaching winter of the internet.
Regardless of anything else, during the internet winter, they can acquire assets at low prices. Many high-quality companies will be selling off their inventory at a loss. As long as the money is in place, once the internet winter passes, their assets will experience rapid growth again. It's a delightful thought.