The general public might not know what an Asia-Pacific Brand Ambassador is, but the capital and artists within the industry are all too familiar.
LV's endorsements are divided into multiple tiers, from highest to lowest: Global Ambassador, Asia-Pacific Ambassador, Greater China Ambassador, Longguo Ambassador, All Product Line Ambassador, Designated Product Line Ambassador, Designated Series Product Ambassador, and Product Ambassador.
Although Jiang Ling is very popular, she signed with LV not long ago, and the endorsement she received was only at the level of Designated Series Product Ambassador.
Previously, no matter how popular an artist was in the industry, they could at most obtain the Longguo Ambassador title, with very few achieving Greater China.
As for the Asia-Pacific Ambassador and Global Ambassador tiers above Greater China, they were almost monopolized by Western stars, with very few Eastern celebrities managing to attain them.
Now, LV has skipped multiple tiers and directly elevated Jiang Ling's endorsement to Asia-Pacific level. How could this not shock people?
After all, this is a super contract second only to the Global Ambassador!
In fact, LV's senior management, upon learning of Jiang Ling's identity, had intended to go all the way and make Jiang Ling the Global Ambassador.
However, considering that Jiang Ling's works are all domestic, and her hottest drama, "The Prince Turns into a Frog," only became popular in Southeast Asian countries.
If Jiang Ling were made a Global Ambassador, it would not only lead to ridicule from Western audiences but also severely damage LV's reputation. Thus, they settled for the next best option.
Even so, such an arrangement was shocking enough.
[Has LV gone mad? At this juncture, instead of sending Jiang Ling a termination letter, why are they elevating her endorsement level?]
[Capital is ruthless, abandoning you faster than a scumbag. How could this be? Is this still the LV brand I know?]
[Asia-Pacific Ambassador, she's actually an Asia-Pacific Ambassador. Is LV planning to support Jiang Ling to the very end? But why?]
[I can't understand this LV!]
[……]
Before the general public could react, Dior, Givenchy, Fendi, Guerlain, Van Cleef & Arpels, Cartier, Montblanc, and many other major brands, almost as if they had a prearranged plan, issued statements one after another.
The content of their statements was consistent with LV's, all elevating Jiang Ling's brand ambassador status.
Guerlain, the queen of fragrances, even went directly for the kill, designating Jiang Ling as the Global Ambassador.
While the general public was shocked, they were also very puzzled.
What kind of energy does Jiang Ling possess to make these high-and-mighty luxury brands so united in their support?
Little did they know that Jiang Ling is currently the largest shareholder of three major luxury groups. Which management would dare to terminate the contract of the big boss and not want to continue their careers?
It is evident that in the entertainment industry, all schemes and calculations are superficial; real capital is the hard truth.
"Mad, they're all mad! Have the management of these top-tier brands gone mad?"
"Why aren't they terminating the contract? Why aren't they terminating the contract with this bitch Jiang Ling?"
"Arghhh!"
An Qiu Yan's furious screams, accompanied by the sounds of things being smashed, echoed throughout the small apartment.
The fervent support from various top-tier brands made the old foxes in the industry sense that something was not right.
Although they couldn't guess why Jiang Ling received favor from the brands, unusual events often signal underlying issues. If they didn't withdraw from the situation early, they probably wouldn't know how they died.
With that thought, the old foxes quickly withdrew from the public opinion war and immediately disbanded their paid commenters, lest Jiang Ling find them later.