Hu Die Lan
Chapter 1080 Ming Qian Green Sponsorship
“Ming's Green?” Chang Xian was taken aback. He wasn’t from H City, but after working at the reporter station for a while, the name was familiar. It was a name you could see all over the streets of H City.
Ming's Green was a private tea beverage company in H City. Its various tea beverages sold well nationwide, and it occupied a large market share in H City.
Beverages had a wide range of applications and could sponsor any activity. However, for e-sports, the most effective advertising would be various computer hardware and software products. Therefore, the main sponsors of each team were invariably computer-related products.
Cao Guangcheng said he had a good introduction, and Chang Xian thought it would be something along these lines. But it turned out to be a tea beverage? Compared to the others, this didn’t seem like such a great introduction, right?
Cao Guangcheng saw Chang Xian's hesitation and knew what he was wondering. He smiled and said, “Go check the information!”
“Oh!” Chang Xian responded and went to look up the relevant information. Being specially mentioned by Cao Guangcheng, Ming's Green naturally caught Chang Xian's attention.
“How is it?” Cao Guangcheng asked after a while.
“This Ming's Green is really Jiashi’s most loyal sponsor!” Chang Xian said with emotion. Their data showed that Ming's Green had been sponsoring Jiashi for seven full years. From the third season of the professional alliance, they had been Jiashi’s most loyal sponsor.
“Pay attention to this season,” Cao Guangcheng said.
“Oh?” Chang Xian looked up the data for the ninth season. Ming's Green’s sponsorship was still there in this season, but the amount was much less. This season, Jiashi was eliminated, and all sponsorships had a considerable reduction. This didn't seem strange, right?
“In the ninth season, Ming's Green's sponsorship was still there, right?” Cao Guangcheng said.
“Yes! Many of Jiashi’s sponsors are still there. After all, with the status of the Jiashi team, these sponsors probably didn’t have automatic contract termination clauses for elimination in their sponsorship contracts,” Chang Xian said.
Yes, contract termination upon relegation. These automatic activation clauses appeared in both sponsorship and player contracts. However, they were only for those mid-to-lower tier teams. For a team of Jiashi’s level, such clauses would be an insult. How could Jiashi be eliminated? Not long ago, everyone would have questioned this one hundred percent. Therefore, neither sponsors nor players would generally dwell on this clause in their contracts with Jiashi. It was simply worrying about something that would never happen!
“Hehe, it’s true that most don’t, but there are exceptions,” Cao Guangcheng said.
“Could it be that Ming's Green…” Chang Xian realized what Cao Guangcheng meant and quickly flipped through the data.
“We don’t have access to these contract details, but I know that Ming's Green's contract with Jiashi has always had an automatic clause for termination upon relegation. But in the ninth season, they already met the activation conditions, but they still didn't temporarily suspend the contract, only slightly reducing the share. This at least shows Ming's Green’s determination and strength in sponsoring Glory!”
Chang Xian nodded. Cao Guangcheng was indeed right. However, after looking through the data again, he asked again, “But this Ming's Green… its sponsorship fee isn’t very high!”
“Ming's Green has the determination to sponsor, but the sponsorship fee is not high. What does that mean? It means there's room for improvement! Jiashi has been on a downward slope since its three consecutive championships, and its results have been unsatisfactory. But Team Excellent Era (Xingxin) has now become famous in one battle, and its reputation is rising. Contacting Ming's Green would really be a good opportunity,” Cao Guangcheng said.
“You're absolutely right!” Chang Xian was excited. He sincerely hoped that Excellent Era would do well, so after organizing the materials, he immediately called Chen Guo back, sending her the information while emphasizing Ming's Green.
Ming's Green…
Chen Guo, as a native of H City, was very familiar with this name. It would be an exaggeration to say that she grew up drinking it, but at least she had the opportunity. It’s just that Chen Guo didn’t particularly like to drink it.
In its early days, Ming's Green focused on tea beverages, but now its industries covered all aspects, but tea beverages were definitely still their most deeply rooted product, especially in the hearts of the people of H City. The strength of this company was beyond doubt. If they could get their sponsorship, it would really be a solid step!
Chen Guo asked for all the information she could get over the phone. After hanging up, she was already full of ambition and ready to take the initiative.
According to the analysis of Lou Guan Ning’s team, Excellent Era’s current situation was that they could just sit and wait for sponsors to come to them. But Chen Guo still wanted to be more proactive.
Ming's Green, let’s make them the first target! Chang Xian had told her who to contact, and Chen Guo immediately contacted them. The other end of the phone was obviously just an assistant or secretary responsible for answering the phone. After hearing Chen Guo’s intentions, they paused slightly, then seemed to make a slight inquiry before replying to Chen Guo: Tomorrow morning at nine o’clock.
Not bad!
They arranged a meeting so quickly, so they must be very interested in sponsorship. Chang Xian’s recommendation was right on the mark. This Ming's Green valued the influence of the Glory League quite a bit!
Chen Guo happily returned to Shanglin Garden and told Ye Xiu the news.
“Ming's Green?” Ye Xiu frowned slightly after hearing this.
“What is it?” Chen Guo was a little puzzled by Ye Xiu’s reaction.
“I’ll go with you tomorrow and take a look,” Ye Xiu said.
“Oh?”
“How did you think of looking for this company?” Ye Xiu then asked.
“Little Chang recommended it,” Chen Guo said.
“Little Chang?” Ye Xiu was stunned again, “Why did he recommend this company?”
Chen Guo introduced Chang Xian’s situation in general, and Ye Xiu nodded after listening, “That makes sense!”
“Right! Then we’ll get up early and go over tomorrow. Don’t be late,” Chen Guo said.
“Got it,” Ye Xiu nodded.
Chen Guo happily logged into Glory and went to work. On Ye Xiu’s side, QQ flashed. He clicked it open and saw a message from Su Mucheng.
“Ming's Green?”
“Yeah… Let’s go take a look tomorrow,” Ye Xiu replied.
“Oh,” Su Mucheng didn’t say much after that.
Early the next morning, Chen Guo dragged Ye Xiu out. She didn’t want to leave the other party with a bad impression like being unpunctual. As a result, when the two arrived at Ming's Green’s company, it was only eight-thirty in the morning. After being guided by the front desk, the two arrived at Ming's Green’s external publicity department. The one who greeted them first was the voice Chen Guo had heard on the phone yesterday. Because the agreed time had not yet arrived, they were arranged to wait in the reception room.
Everything seemed to be going smoothly. Chen Guo looked excited.
“External publicity department… Hmm, will we need to have such a department in the future?” Chen Guo said to Ye Xiu.
“Of course,” Ye Xiu nodded.
Time passed minute by minute. In the blink of an eye, it was the agreed time of nine o’clock. Chen Guo looked expectant, and the assistant who answered the phone arrived on time, but with an apologetic expression: “I’m sorry, you two… President Xia still has some matters to deal with and needs to ask you two to wait a little longer.”
“Oh… It’s okay, then we’ll wait a little longer, thank you!” A hint of disappointment flashed across Chen Guo’s face, but it quickly disappeared. Just waiting a little longer wasn’t a big deal.
“Then please have a seat!” After the assistant left, Chen Guo revealed a disappointed expression and sat down helplessly.
“You’d better not have too high expectations for this meeting,” Ye Xiu suddenly said at this time.
“What is it?” Chen Guo didn’t understand.
“Do you know who the President Xia she mentioned just now is?” Ye Xiu asked.
“I know!” Chen Guo nodded, “Xia Zhongtian, the director of Ming's Green’s external publicity department. Ming's Green is their Xia family’s business. He is the youngest son of Ming's Green’s president, Xia Dongnan. More importantly, he is a hardcore Glory fan.”
“That’s right,” Ye Xiu nodded, “He’s a Glory fan, and a big fan of the Jiashi team.”
“Oh?” Chen Guo was slightly stunned. Although she hadn’t realized anything yet, she faintly felt that Ye Xiu’s words contained some information.
“Do you know how Ming's Green’s sponsorship of Jiashi came about?” Ye Xiu asked.
“I know. From seven years ago, which was the third season of the Glory Alliance, Ming's Green’s sponsorship of Jiashi has never been interrupted. Even in this season when Jiashi was eliminated, they still insisted on sponsoring, with only a slight reduction in the amount of sponsorship, even with the automatic contract termination clause upon elimination,” Chen Guo said.
“Hmm…” Ye Xiu nodded, “Then what if I told you that Ming's Green’s sponsorship of Jiashi was actually just Xia Zhongtian’s personal behavior? What would you think?”
“Personal behavior?” Chen Guo was at a loss.
“Yes… In fact, Ming's Green itself has no interest in sponsoring Glory teams, but Xia Zhongtian himself is a Glory fan and a loyal fan of Jiashi. That’s why he overcame all opposition and insisted on sponsoring Jiashi. After all, Ming's Green is their Xia family’s business, so in the end, they turned a blind eye and approved his application. So, this seven-year sponsorship is, in fact, not a commercial cooperation at all, but more like a fan’s support for his own team,” Ye Xiu said.
“How do you know so much?” Chen Guo asked in surprise.
“Hey hey, I was once the captain of Jiashi, okay?” Ye Xiu said.
“So you mean, apart from Jiashi, Ming's Green wouldn’t be interested in sponsoring other teams?” Chen Guo said.
“Yes,” Ye Xiu nodded.
“Then why would Little Chang still strongly recommend Ming's Green to me?”
“Uh, maybe he’s too young and didn’t quite understand the key to this!” Ye Xiu said, “From the surface, Ming's Green’s sponsorship does have a lot of potential.”
“Then why were we called over here?”
“That’s what I’m wondering too,” Ye Xiu said.
Chen Guo’s original excitement and anticipation had now been replaced by apprehension. In the blink of an eye, it was ten o’clock, and according to the agreed time, the two had been waiting for a full hour.
“President Xia, those two have been waiting for an hour. Would you like to see them?” In Xia Zhongtian’s office, the assistant was asking for his instructions.
“I don’t have time. I’m busy. Let them wait longer,” Xia Zhongtian didn’t even look at his assistant, just staring at his screen, his mouse and keyboard clattering non-stop.