Tao Liangchen
Chapter 606 Knowing in My Heart
However, Su Yehao partnered with McKinsey Consulting, conducting comprehensive reviews from time to time, and he was particularly willing to spend money.
He continuously gave McKinsey business, and the effects were obvious. The management structure was more complete than ordinary companies. Various departments cooperated and collaborated, and the companies worked closely with each other. There weren't many issues that required his personal intervention.
To put it bluntly.
Right now, the only relatively active mainland netizens were the one million or so they were fighting over. Furthermore, there was no need to consider revenue performance; they could just focus on improving their products. The pressure was far less than in Silicon Valley.
After the meeting, Su Yehao sat down for a while, drinking tea to recover.
Although he was the boss, he really didn't like meetings.
His senior executives didn't let him off the hook. Lin Wei, the general manager of tAt, came over at this moment and asked, "Su Zong, what are your plans for lunch? Shall we have a meal together? I don't know if you've been to the Guomao Revolving Restaurant; the food there is not bad."
Su Yehao waved his hand and said, "Forget it, I'm planning to return to Hong Kong City in the evening. You guys go ahead and eat. I'll take a look around the departments this afternoon. I'll have my secretary get me a meal from the cafeteria later and eat here."
It's said that two women are equal to five hundred ducks, chattering and chatting endlessly.
The meeting with more than thirty people just now was even worse than five hundred ducks, with everyone talking at once, never a dull moment. He focused all his attention on the two-hour meeting, and he just wanted to rest.
Lin Wei smiled upon hearing this:
"Okay, we usually eat in the cafeteria too. The chef's skills are no worse than outside. Oh, right, there was an internet forum held in Shanghai earlier this month. I heard President Liu of Liangxiang give a report, saying that they plan to fully enter the internet market and also intend to transform into an internet equipment supplier. That company's market value in Hong Kong City has exceeded 22 billion Hong Kong dollars, and they even contacted my deputy general manager, preparing to poach him to be a manager. He immediately reported it to me."
"Liangxiang?"
After listening to Lin Wei, Su Yehao replied indifferently, "Don't worry about him. If we can't win the upcoming battle with our current advantages, then we deserve to be unlucky. The market is at a high point, and everyone wants to get a share. Maybe it won't be long before they voluntarily give up."
Lin Wei pondered for a moment, feeling that it wasn't as simple as it sounded, and said thoughtfully:
"That's pretty much what I meant. I know you're about to compete with that company, so I'm giving you a heads-up. The fact that they contacted our people as soon as they came is likely because you've moved their cheese."
"The market is there for whoever has the ability to take it."
Smiling, Su Yehao said calmly, "I'm openly launching a price war. If they have the ability, they can take it. They might not be able to beat me in the personal computer business, let alone the internet. Thank you, I know what to do."
"Okay, then Su Zong, you go ahead and get busy. I'll go to the restaurant and say hello, and have them cook a few dishes for you separately?"
"Sure..."
After Lin Wei Ceo left.
Su Yehao sat in his chair, pondering the actions that Liangxiang might take.
Since the founding of Huang钻 (Yellow Diamond) Computers, there hadn't been any friction between the two sides, but since he first shouted the slogan of "hardware products only earn 5%," he believed the other party had become vigilant.
To put it figuratively, Huang钻 Computers' approach was stepping on Liangxiang Company's vital point.
Currently, their personal computers sell at high prices. With the addition of tariffs, imported brands are even more expensive. Everyone's relationship is extremely harmonious, making big money together, with no intention of helping mainland users lower prices.
However, once Su Yehao comes in to disrupt the situation, with the positioning of Huang钻 Computers, there is a great chance that it could threaten Liangxiang.
When it comes to huge profits, no one can sit still.
Unlike the Su family's business, which is spread all over the place and involves different industries, Liangxiang now mainly makes money from computers. It's not surprising that the other party wants to make things difficult for him.
Su Yehao was considering having Chu Jun move around more in Siheyuan, when the Ma boss of Taobao appeared at the office door.
Smiling, Ma boss knocked on the door and said enthusiastically:
"Young Master, I've read the email you sent me. Your suggestion to build an online payment platform is spot on. I'm having people study how to do it specifically. It seems that there are no such products abroad. They like to use credit cards for payment, which is more convenient than here. The Qianhai logistics park has just started planning. I found that there are many factories in the Jiangsu and Zhejiang regions. Do you think we should also build one in Lin'an?"
"No problem, you are the Chief Executive Officer. You can handle the specifics yourself. Write a report and submit it to me, and I will sign it then."
Su Yehao suddenly thought of something and asked:
"I heard you mention buying trucks in the meeting earlier, and you're buying two hundred of them. Isn't it a bit early to lay out such a large plan? The company's business volume hasn't increased yet. Counting the labor costs of truck drivers and the transportation costs, we will definitely lose money."
Ma boss said firmly, "That's why I suggested that you focus on Jiangsu and Zhejiang first. When the time comes, we can open up some fixed transportation routes, and there should be a lot of business. Truck production takes time. I agreed with the manufacturer to deliver them in installments. We'll pick up the trucks when we need them. Bulk purchases have a large discount, which can save you money."
"...Then let's try it first, accumulate experience while operating, I'm not on the front lines, so my grasp of the situation may not be as clear as yours. Anyway, while seizing the market, it's best to slow down a little and adapt to the speed of internet development. E-commerce is a long-term war. Amazon faces a market with hundreds of millions of active netizens, and it's still losing money to the point where investors are turning green."
Faced with Ma boss's rate of burning money, Su Yehao had to give a warning in advance.
Purchasing two hundred trucks would probably cost forty to fifty million RMB, and the subsequent maintenance of logistics channels would be an astronomical figure over time.
Even if he agreed with the self-operated logistics business, considering the impending internet winter, he still hoped to keep more resources for the winter. Anyway, there are no other competitors catching up yet, so there's no need to take too big of a step.
Learning that the trucks would only be picked up when needed, Su Yehao breathed a slight sigh of relief and added:
"How do you plan to arrange the incentive measures to attract merchants to join? A few days ago, I saw in the document that you wrote that each salesperson would receive a reward of 300 yuan for bringing in a merchant. I'm worried that some people will take advantage of this, for example, even if they know that the merchant is not interested in Taobao at all, they will still have people put the store online. This will easily lead to invalid stores, which will affect potential customers' confidence in our website, just like when you ask the boss how much the fruit costs, but the boss ignores you."
Ma boss hadn't thought about this issue, and after listening, he felt that it made a lot of sense.
His personality was already competitive, so how could he be willing to admit mistakes? He frowned and considered for a few seconds, then said:
"Then we'll charge a handling fee as a deposit. We'll help merchants sell their goods. Merchants who are truly willing to try will definitely be willing to pay some money. This can avoid the problem you mentioned. They won't be easily persuaded by salespeople, and it can also screen out merchants who don't value us. As a platform for guaranteed transactions, we should indeed charge a deposit, which both restricts sellers and protects buyers..."