Qing Shan Qu Zui

Chapter 1182 What Will Be the Core Selling Point of the Promotion Plan?

Chapter 84 The Bug-Ridden Game

Friday afternoon, August 10th.

In the conference room of Morning Dew Games Platform, Li Yada, Tang Yishu, and several core members were reviewing the promotion plan given by Meng Chang.

If everyone found it satisfactory after a quick read, Meng Chang would use the last working hours of the afternoon to implement the plan, making the most of the weekend.

While everyone was diligently reading the plan, Meng Chang casually asked, "I heard that two game companies came to discuss cooperation yesterday? How did it go?"

He needed to keep abreast of the specific situation of Morning Dew Games Platform.

Meng Chang felt that, although he had a preliminary grasp of the Pei-style promotion method and had a preliminary estimate of the changes in the game platform based on his previous experience, this was, after all, a new project, and past experience could not be completely copied.

He still had to keep up with the latest developments so that he could make fine adjustments to the plan to ensure the best promotional effect.

Of course, the so-called "best promotional effect" here meant that it could generate more controversy and earn more commissions during the preparation stage, and trigger a bigger reversal and gain more popularity and visibility during the closing stage.

In this regard, Meng Chang knew that his interests and President Pei's were consistent at a higher level.

Li Yada replied, "The situation is... rather complicated."

"Both of these companies' games have a lot of bugs, so we sent them back to be fixed. One of them hasn't contacted us since, and I think the cooperation is mostly off. The other one did promise to fix all the bugs, and even send their test team over to modify it, but..."

"But what?" Meng Chang asked.

He was a little curious. This sounded like a good thing?

The second company guaranteed to fix all the bugs, and even sent their test team over to modify it. This was equivalent to directly binding themselves to the Morning Dew Games Platform!

What could be wrong with that?

Li Yada paused and continued, "But the embarrassing thing is that they may have underestimated the number of bugs in the game."

"Yesterday afternoon, their boss, Yan Qi, spent the whole afternoon here with his development and testing teams looking for bugs and found more than thirty of them."

"This morning, Yan Qi directly called the entire test team over and rented a batch of workstations on the same floor."

"We originally thought that fixing these thirty-odd bugs would be enough, but we didn't expect that another thirty-odd bugs, all new ones, were found in the morning."

"So... their original launch date had to be postponed."

"To fix all these bugs, it will take at least half a month, and that's without considering the continued emergence of new bugs. Conservatively speaking, it's optimistic if they can fix a stable version within a month."

Fixing bugs is not the same as correcting wrong answers, because bugs may be interconnected, and fixing one bug may trigger a new one.

So, although there seem to be more than sixty bugs at the moment, it is possible that more and more bugs will appear in the short term.

Meng Chang was also confused: "Huh? What kind of companies are these? They're too unreliable. How didn't they test these bugs before?"

Li Yada spread her hands, indicating not to ask her, she didn't know either.

Tang Yishu, on the other hand, silently buried her head lower, pretending to be seriously looking at the promotion plan.

Meng Chang was very open-minded: "It's okay, it's just two companies, it might just be bad luck that we happened to run into two unreliable small companies."

"After the promotion plan is rolled out, the popularity of the game platform will definitely increase to a certain extent. At that time, both players and game developers who come to discuss cooperation will increase."

Li Yada was silent for a moment and said, "That's true..."

"But we also have to be prepared. If all the games are delayed due to bugs, then our platform may have a situation where there are no games to release in the early stage, and we may have to postpone the launch."

Meng Chang immediately shook his head: "That's absolutely not possible!"

Just kidding, how could the game platform be delayed?

A delay would disrupt my promotion plan, what about my commission?

Although the "Pei-style promotion method" now unites Meng Chang's commission and the success of the Tenda project, for Meng Chang, the commission is always the top priority, and this will not change.

Li Yada said, "That's the worst-case scenario, otherwise, how can we release it if there are no games on the platform?"

Meng Chang asked, "Who said we can't release it if there are no games on the platform?"

"The essence of the Pei-style promotion method is that you can do whatever you want in the early stage without considering the consequences. The more outrageous you are, the better the promotional effect will be in the later stage."

"Launching the promotion when there is not a single game on the platform may not work for other companies, but it is completely feasible in the Pei-style promotion method."

Li Yada: "..."

Although it sounded a bit magical, she chose to believe him when she saw Meng Chang's determined look.

After all, Meng Chang was the head of the promotion department personally appointed by President Pei.

As an employee of Tenda, Li Yada would definitely not interfere with the work of other departments or give layman's guidance to experts.

"Okay, then I suggest that you take into account the possibility that all the games on the platform will be delayed when formulating the promotion plan, and prepare in advance," Li Yada reminded.

In the worst-case scenario, this is possible, and there can be no wishful thinking.

Meng Chang wrote it down in his notebook: "No problem, I'll just make some minor adjustments to the promotion plan later, it's not difficult."

During the time the two were talking, everyone else had basically finished reading the promotion plan.

"This plan feels... a bit ordinary?"

"More than ordinary, it's almost mediocre."

"If it were another platform, being mediocre wouldn't be a big deal, but our platform is not well-known, has no users, and no resources. If the plan is mediocre, it would be a waste of money. At most, everyone would have a little impression of our name, but it wouldn't help attract players at all."

Basically everyone present was an industry insider, so they immediately saw the problem with this plan.

In Meng Chang's plan, he only wrote some very basic promotion methods, such as buying web page advertisements, video advertisements, or buying recommended spots in some app stores.

The advertising plan was also very ordinary. Apart from the name of the Morning Dew Games Platform, there wasn't even a single memorable advertising slogan.

What's more, the Morning Dew Games Platform hasn't even been launched yet, there's only an official website.

Some ads can be redirected to the official website after clicking, and some ads can't even be redirected to the official website, and players have to search for "Morning Dew Games Platform" themselves to find it.

The conversion rate and the effect of attracting traffic can be imagined to be very low.

Meng Chang smiled: "It's normal for everyone to think that this plan is mediocre, because I didn't put any effort into this plan at all."

Everyone was stunned.

"Huh? Are you busy with other projects?"

Meng Chang shook his head: "Of course not, this month I'm only busy with our platform project."

"I've spent all my time studying Qiao Laoshi's videos."

"I want to better grasp the essence of the Pei-style promotion method by studying President Pei's previous promotion methods."

"Everyone is right, this is indeed a very mediocre promotion plan with extremely poor promotional effects."

"But as I said at the beginning, this is part of the promotion plan. In this set of promotion methods, the promotional effect in the early stage doesn't need to be considered at all, and the worse it is, the better."

"The first goal of the early promotion is to make as many people as possible have an impression of the name 'Morning Dew Games Platform'. As for whether they will download the game platform and become users, that's what the next stage of the plan needs to consider."

Li Yada couldn't help but ask, "Then... how will the next plan be done specifically?"

Meng Chang: "Keep it a secret for now, you will naturally know when the time comes."

Everyone couldn't help but look at each other.

If President Pei said this, everyone would definitely believe it without saying a word.

But what Meng Chang said, there will still be some doubts more or less.

Li Yada looked at Tang Yishu, implying that she was the person in charge and should express her position at this time.

Tang Yishu nodded slightly: "Yes, I, I believe you."

Meng Chang bowed slightly: "I am very grateful."

Since the person in charge had spoken, everyone else stopped questioning and dispersed to do their own thing.

After leaving the Morning Dew Games Platform, Meng Chang immediately rushed back to the advertising and marketing department to implement this promotion plan.

Afterwards, Meng Chang posted a Weibo.

"New partner! Thank you to Morning Dew Games Platform for their trust in me, allowing me to provide them with marketing and promotion plans. I hope to achieve mutual benefit and win-win cooperation, and I hope everyone will pay more attention to Morning Dew Games Platform!"

The content was similar to the previous Weibo.

It was still the same style, seemingly sincere on the surface, but actually disgusting after careful examination. This was to maximize the use of his bad reputation and drag down the early reputation of Morning Dew Games Platform.

Of course, dragging it down now is not only for himself to get a high commission this month, but also to fly higher in the future.

After a while, Meng Chang opened the comment section of Weibo to check the reactions of netizens.

"Damn, which company are you, you liar, going to harm again?"

"Don't talk nonsense, Meng Chang seems to have really turned over a new leaf. Wasn't the promotion for the VR game of Zhixing Studio also done by him before?"

"Damn, does this credit also belong to him? Isn't it because Zhixing Studio's products are good?"

"That's right, I think this shameless villain just stumbled upon a dead mouse and was forcibly carried by Zhixing Studio due to good luck!"

"No, no, no, didn't you guys read Qiao Laoshi's analysis? The success of Zhixing Studio's promotion is not accidental, but has a certain inevitability. Meng Chang, as the person in charge of the promotion plan, it is definitely not appropriate to say that all the credit is his, but he must have played some role."

"That's right, I have always felt that Meng Chang is definitely a smart person, but his smartness has not been used on the right path. It is still difficult to say whether he has really turned over a new leaf, but I think there is no need to look at this platform with colored glasses this time. It is better to be more objective."