Chapter 89 Thursday, August 9th

A nondescript office building in the southwest of Jingzhou.

Inside a conference room, Tang Yishu sat at the very center of the conference table, with Li Yada and Meng Chang on either side of her.

The rest of the employees sat around them.

Other companies might be more particular about seating arrangements, but at Tengda, only the central position was important, always occupied by the department head. Everyone else could sit wherever they liked.

This was a tradition that originated with Boss Pei.

Because only Boss Pei's position was the most important; it didn't matter where anyone else sat.

Over time, all the departments had inherited this tradition.

Li Yada looked around, seeing that everyone had arrived, and cleared her throat twice. "The conditions here are a bit harsh; please bear with it."

"We need to keep this a secret. We can't reveal our connection to Tengda. Everyone must remember this and avoid slip-ups."

The others nodded, their faces full of enthusiasm.

They had all received stock options!

Although the shares weren't many, and they were currently just a piece of paper, they were backed by the mighty tree of Tengda. Who would dare underestimate their value?

Of course, they had to make the game platform a success!

But having said that, the work environment here really couldn't compare to Tengda's.

The cubicles weren't as spacious as at Tengda, and the office furniture wasn't as expensive. At best, it was considered average to above-average for a typical company.

For those accustomed to Tengda's work environment, this place was... barely acceptable.

But everyone could cope.

Because they were here on a secret mission!

Their mindset was like that of underground workers disguised as ordinary citizens. What did it matter if the conditions were harsh? It was all part of the job!

These people were all core members drawn from various departments of Tengda, including Tengda Games, Shang Yang Games, and tpBb website.

They were all veteran employees, deeply inspired by the Tengda spirit, and followed Boss Pei's lead.

Secrecy shouldn't be a problem.

This slightly crude work environment was also something that Pei Qian had specifically instructed.

After all, Tengda's lavish work environment was rare. Outsiders would immediately notice something was amiss.

Therefore, the details had to be handled carefully, so that neither the location nor the environment would betray the fact that this was actually a Tengda outpost.

As for why it had to be kept so secret?

No one knew.

But since Boss Pei had requested it, there must be a special reason. They just had to follow his instructions.

They were all veteran Tengda employees who had passed the mental fortitude test, and their obedience was very strong.

The office location was also deliberately not chosen in Shenhua High-Rise. Instead, they found an office building a bit further away and rented a section of the office area. The office furniture there had been left behind by the previous company, which they could use as is, further enhancing the disguise.

In addition, the number of game-related companies in Jingzhou had increased significantly in the past two years, so Chaolu Game Platform should be able to hide itself well.

As for why the number of game-related companies had increased so much… it was obviously some kind of aggregation effect caused by Tengda.

As everyone knew, Tengda was currently the most desirable game company in the country.

And although Tengda had two recruitment exams every year, the number of people who could actually work at Tengda was still very limited.

A large number of game industry professionals couldn't get into Tengda and had to settle for working at other companies first, looking for opportunities to take the next Tengda recruitment exam.

At the same time, the entrepreneurial environment in Jingzhou was also changing. There were more and more young people, and the city was becoming more and more livable, so many game companies, even art outsourcing companies, and some internet startups, were also choosing to settle in Jingzhou.

Ruan Guangjian's studio moving from Shanghai to Jingzhou was one example.

Therefore, the talent that Tengda couldn't absorb went to other game companies or related companies in Jingzhou; other game companies saw that the environment in Jingzhou was good and would choose to move there.

In this way, a virtuous cycle was formed.

If this were before, when Jingzhou's game industry wasn't well-developed and Tengda was the only standout, then it would be a bit strange for a channel provider or a game platform to suddenly appear.

But now, because there were more local game companies in Jingzhou, and there were also some small channels, the Chaolu Game Platform wouldn't seem so out of place and could be hidden.

Li Yada looked at Tang Yishu and reminded her, "Let's briefly introduce our work for the next period."

Although Tang Yishu had led many meetings with the students from the Management Trainee Program, they were all her classmates or, at most, her peers.

The employees of Chaolu Game Platform, on the other hand, were generally four or five years older than her and were all experienced veterans.

Tang Yishu still felt a lot of pressure when leading meetings with these people.

Therefore, Li Yada, as her deputy, had to help guide her a little.

Tang Yishu adjusted her emotions, constantly hypnotizing herself, "Just treat it like a meeting with the management trainees," and gradually calmed down and began to get to the point.

Everyone listened carefully, with no hint of contempt on their faces.

Although they all knew that Tang Yishu was only an intern before, and that she was only a sophomore now, who would dare to question the person whom Boss Pei had personally appointed as the head?

As a Tengda employee, one must always remember that the boundary between ordinary employees and department heads is very blurry. Ordinary employees shouldn't underestimate themselves, and department heads shouldn't be arrogant.

But as long as it's a department head appointed by Boss Pei, there must be a reason. It represents Boss Pei's will. Therefore, say less, ask less, and work hard.

Once the department head achieves results, gets the Dream Fund, and leaves, it might be your turn.

Tang Yishu had already gone over the content of the meeting with Li Yada beforehand, so she smoothly assigned the initial tasks.

First, she reiterated the precautions that Boss Pei had repeatedly emphasized, and then arranged tasks such as developing the Chaolu Game Platform program and contacting various game companies in advance to discuss cooperation in order to enrich the game library.

In fact, the relevant person in charge had already started working on these tasks, but since this was the first meeting, it was still necessary to emphasize them, mainly to ensure that everyone was clear about the work tasks of others, so as to facilitate future communication.

Although everyone was a Tengda employee, they had been drawn from different departments, and many of them didn't know each other, so communication still needed to be strengthened.

After Tang Yishu finished introducing the work, Li Yada took over.

"We've already spoken to two local game companies in Jingzhou, and they'll be bringing their games over for a meeting this afternoon."

"In the coming period, we expect to have companies coming to discuss cooperation frequently."

"Everyone doesn't need to be surprised or feel uncomfortable; just do what you're supposed to do."

"Also, let me introduce Meng Chang. He will be deeply involved in the platform's marketing in the future. He'll be working with us here for the next month or two. If you have any questions about marketing, you can ask him."

Meng Chang, who was sitting to Tang Yishu's right, nodded to everyone.

Boss Pei had approved Meng Chang's participation in some of the specific affairs of the Chaolu Game Platform. Since Meng Chang wanted to implement "Pei's Marketing Method," he naturally had to delve into the project; otherwise, the chances of success of this marketing method would be greatly reduced.

The others weren't very enthusiastic about Meng Chang.

Although Meng Chang seemed to have helped Chihang Studio with the marketing of the Doubt VR glasses, his image in most people's minds was still relatively negative, and this image was difficult to reverse in a short period of time.

Chihang Studio was an eyewitness and had accepted Meng Chang, but these employees didn't know much about the relevant details and naturally still had some prejudices.

Meng Chang keenly felt this from the atmosphere in the conference room.

He felt that he should say something to change everyone's stereotypes about him.

Otherwise, if everyone was wary of him, he wouldn't be able to meet the requirements of "deep understanding and comprehensive control," and how could Pei's Marketing Method be effective?

Pei's Marketing Method emphasized neutralizing force, and a "raise-suppress-raise" process.

If the game platform didn't trust him, then this process would likely encounter great resistance from within, and the chances of success would be too low.

He had to unify everyone's thinking to increase the success rate of Pei's Marketing Method.

What's more, Meng Chang's current goal was consistent with Boss Pei's and Tengda Group's.

Others didn't know, but Meng Chang knew it in his own heart, so his conscience was clear.

"You may have some misunderstandings about me, and I'd like to briefly clarify them."

"I did make some mistakes before, but I've realized my errors. Now I'm in charge of marketing at Tengda, both to pay off my debts and to learn."

"In the future, there may be some things that are difficult for you to understand in the short term during the marketing process."

"I can assure you that this is all part of Boss Pei's marketing plan, and in the long run, it will definitely benefit the platform and the company."

"Therefore, I hope you can cooperate with me and work together to make the marketing a success."

Meng Chang spoke quite sincerely, and many people were clearly interested.

Someone asked, "Difficult to understand? What do you mean specifically?"

Meng Chang explained, "In the early stages of marketing, there may be some unsatisfactory situations. For example, a lot of marketing resources are invested, but they don't have the corresponding effect."

The person who asked the question was silent for a moment, and then said, "How do we judge whether it's something you're doing on purpose, or a genuine marketing mistake?"

Meng Chang cleared his throat twice. This guy was pretty straightforward.

But it didn't matter. Meng Chang felt that he was upright and wasn't afraid of criticism.

"In that case, I'll simply answer a few questions to give you a better understanding of the 'Pei's Marketing Method' that I'll be using. Then, you'll naturally be used to it."

"First, let me ask you a basic question. Do you all know why Boss Pei has repeatedly emphasized that the Chaolu Game Platform must disassociate itself from Tengda?"

Everyone's expressions became serious, and they all perked up their ears to listen.

Because they really didn't know!

Even Li Yada was confused and puzzled when she first heard about this.

Meng Chang smiled slightly. "Although all of you here are core Tengda employees and can understand Boss Pei's intentions very well when it comes to games, you're not as good as me when it comes to marketing."

"This involves an important principle of Pei's Marketing Method: 'Reputation Segmentation, Dissociate Relations'!"

"If a project publicly announces its relationship with Tengda from the beginning, it will gain a lot of attention and have a smoother start. But it will also cause everyone to have very high expectations for the project."

"But how can you do everything perfectly when entering a new industry?"

"Once there are imperfections, it's easy for everyone to feel disappointed. This heat and attention will become a burden."

"At the same time, a start that is too smooth makes it difficult to verify whether this new business model is truly successful or simply riding on Tengda's coattails."

"And if you sever the relationship with Tengda, it will increase the difficulty on the surface, but it will also allow you to try and make mistakes freely and verify whether this business model is feasible."

"It doesn't matter if you fail at this time. It won't have too much of an impact. You can correct the mistakes and start over. And if you succeed, then adding Tengda's reputation and resources will allow you to take off instantly!"

"Even the previous negative factors can all be transformed into positive factors, achieving excellent results that far surpass ordinary marketing methods through reversal!"

Everyone had an expression of sudden realization.

So that's how it is!

That makes a lot of sense!

No wonder Boss Pei arranged for Meng Chang to be responsible for marketing. It seems that Meng Chang has indeed received Boss Pei's true teachings in marketing and deeply understands Boss Pei's marketing methods.

In that case, the misunderstanding is resolved!

Meng Chang said, "Therefore, I hope everyone can fully cooperate with me to complete Boss Pei's marketing goals. I definitely won't let you down!"