Qing Shan Qu Zui
Chapter 1160 Can't Stop Now!
July 26th, Thursday.
At Tenda Games, Min Jingchao had nearly finalized all the arrangements for the Koi Carp event.
Today, the official announcement would be made, informing gog players worldwide of the event’s specific details.
President Pei’s requirement was to notify operators of all other servers around the world as soon as possible, release the announcement early to generate hype, launch the event, and ensure it was completed before the end of the month.
Watching the new round of money-burning plans, Hu Xianbin couldn't help but sigh, "I feel that the competition between gog and IoI is intensifying, and President Pei is being quite aggressive."
Hu Xianbin hadn't had much to do lately.
The development of "Mission and Choice" was complete, and the next stage was to develop "Eternal Reincarnation," but according to President Pei's requirements, the project wouldn't officially start until next month, currently being in the so-called "inspiration accumulation phase."
So, in his spare time, he often followed the situation with gog.
Although gog had frequently engaged in money-burning events before, fighting fiercely with IoI, it was clear that the frequency had recently increased significantly.
The 515 Game Festival in May, the Summer Sale in June, and now the Koi Carp event in July – the events were coming one after another.
Players had barely finished enjoying themselves last month, and now they were already back at it.
Strictly speaking, this kind of frequent promotional activity was a bit illogical.
Because it was a drain on the normal rhythm of the game.
Although discount promotions could greatly increase popularity in the short term, they also drained players’ future desire to spend.
It was like promotions in shopping malls: business was indeed good during the discount period, but after the discounts ended and prices returned to normal, people were less willing to buy.
For a game, it was best to have orderly events with longer intervals, so that players would have a sense of anticipation and wouldn't feel tired.
Gog had been burning money for three consecutive months, which clearly didn't fit this pattern.
But everyone knew that there must be a reason for President Pei's actions.
This was clearly because the arms race with IoI had reached a fever pitch!
It was like two shopping malls: if neither promoted, they would both make money at the original price; if one promoted and the other didn't, the one that didn't promote would see its business plummet, and all the customers would be snatched away by the other.
So, both sides could only promote together, competing to see who could offer more discounts and burn more money.
Once this kind of arms race started, it couldn't be stopped, because stopping would mean that all previous efforts would be in vain.
It was like two peerless swordsmen fighting: the pace would inevitably become faster and faster, and the faster the swords clashed, the closer they would be to determining the winner.
Now, Hu Xianbin felt that President Pei was the peerless swordsman who was drawing his sword faster and faster, dazzling and overwhelming.
Min Jingchao said, "It's indeed aggressive, but IoI seems to be in a state of 'dead pig not afraid of boiling water.'"
During the last Summer Sale, Finger Games didn't react at all to Tenda's promotions, but went through the entire Summer Sale at its original 40% discount.
Although they were criticized, it didn't seem to have much of an impact on Finger Games.
And for Tenda, continuously burning money could indeed attract players, but they also had to consider the issue of efficiency.
Frequent events would obviously greatly reduce efficiency, which would be detrimental to revenue.
After all, after so much money-burning, most of the players who were repeatedly wavering had already been snatched up by gog, and the rest were loyal IoI players.
These players, even if they found that IoI's events were a bit worse than gog's, would at most just complain a few times, but wouldn't really switch games.
Therefore, the more gog burned money, the worse the effect would inevitably be, which was a problem that Min Jingchao was more concerned about.
Hu Xianbin was silent for a while, then said, "Don't worry, President Pei must have thought about these issues."
"President Pei certainly knows that the more money is burned, the lower the efficiency. There must be some special considerations for making these arrangements now."
Min Jingchao nodded in agreement.
Seeing that the time was almost up, Min Jingchao told his subordinates to launch the announcement on the official website, announcing the details of the "Koi Carp Event."
They couldn't delay any longer, they had to hurry.
Today was already Thursday, and the players needed this time, from now until Friday night, to temporarily add more friends. The event would officially start on the weekend with the lottery, announcement, and distribution of money to the Koi Carp, and then spread out to give coupons to Tier 1, 2, and 3 players.
The time was tight, but for the players, this was a good thing, saving them from having to wait like some events that were stretched out for a month for the sake of hype, making people impatient.
Just then, Hu Xianbin suddenly said, "Huh? Take a look at this!"
"It seems that IoI also updated a small version today!"
Min Jingchao was stunned, "Huh?"
Generally speaking, for MOBA games, small version updates were very frequent. Sometimes fixing bugs or adjusting values were considered small version update content.
Min Jingchao had been paying attention to the situation on IoI's side, and knew that they didn't seem to have any major version update plans recently. Only a new hero and a set of new skins seemed to be launching soon.
This wasn't a big update.
But seeing Hu Xianbin's slightly surprised expression, things were obviously not that simple.
Min Jingchao quickly browsed through IoI's new version update announcement, and his eyes widened slightly, "This..."
"Isn't this running into President Pei's gun?"
Hu Xianbin nodded, "That's why I'm so surprised. President Pei's prediction is simply divine!"
"If we think like ordinary people, after having events in May and June, we probably won't have any more events in July."
"Without the comparison with gog, this version update of IoI won't cause too much opposition."
"But now, it just so happens to form a clear contrast with our event!"
If gog didn't do any events this month, then IoI's event would at most just be criticized a bit, and there wouldn't be any major problems.
After all, although some of IoI's events were pay-to-win, there were also some new contents that were obtained by grinding daily, which was a bit of a blatant money grab, but it wasn't enough to cause widespread resentment among players.
But now, compared with gog's event, it was a completely different story!
It could be said that if these two events of gog and IoI hadn't collided, then they wouldn't have had much of an impact.
But since they just happened to collide, the impact would be huge!
Hu Xianbin was very admiring: "In this way, President Pei knows Finger Games and Dake Group like the back of his hand, and he completely knows their next plan just through some clues!"
"So he deliberately arranged this Koi Carp event to directly intercept and give IoI a heavy blow?"
"What are you waiting for? Release the announcement immediately!"
"The more lively this event is, the better!"
The two instantly understood why President Pei wanted to hold events so frequently in such a short period of time.
It was clear that President Pei had already seen through the other party's flaws and believed that the key moment to determine the outcome had arrived, so he was speeding up his moves and preparing to achieve his goal in one battle!
Could this be President Pei's terrifying insight?
…
At this time, Pei Qian was in his office, checking the commission effect of this month's publicity plan.
As expected, the publicity effect in the first half of the month was very poor, achieving the established goal; while the publicity effect in the second half of the month skyrocketed, and he didn't get any extra commission.
"Well, it can only be like this."
"I tried my best."
Pei Qian silently sighed. He also wanted to give Meng Chang more commissions, but it was too difficult.
The heat of DoubtVR glasses could be suppressed for two weeks, which was already quite difficult.
The later popularity of VR glasses could only be said to be unexpected, but reasonable. Pei Qian expected that these glasses had a certain possibility of becoming popular, but he never expected that they would become so popular.
Fortunately, DoubtVR glasses did not affect the settlement of this cycle.
According to the current situation, the settlement of this cycle should be relatively stable, and it should not be a problem to convert hundreds of thousands.
The specific amount depended on the income of each game next Monday and the specific amount of fixed assets at the time of settlement.
For Pei Qian, this was no longer a problem that could be changed by manpower, it depended on God's will.
"I just don't know what Meng Chang thinks about this publicity plan..."
This was the only thing Pei Qian was worried about.
He had operated so fiercely, but in the end he only got the basic commission.
Would Meng Chang think that he was getting the commission through backroom operations?
Would he think that even President Pei could only get the basic commission, so he had even less chance?
If Meng Chang didn't plan to abide by the agreement, how should he deal with him?
Just as he was thinking, there was a knock on the office door.
Meng Chang had arrived.
"Sit down, take a look at the details of this month's publicity effect."
As Pei Qian said, he handed the laptop to Meng Chang while observing his expression.
The 31st was not until next Tuesday, so strictly speaking, the final result of the publicity plan would not be finalized until then.
But in the current situation, it was impossible for DoubtVR to suddenly explode with any negative news in the next few days, the publicity result had been determined, and the commission could not change.
Moreover, the 31st was also the settlement day. Pei Qian didn't want the two things to coincide, so he called Meng Chang in advance to check the publicity effect commission for this month.
Meng Chang took the laptop and quickly browsed through it.
Obviously, this result was completely consistent with his expectations.
"President Pei, I have no problem."
As Meng Chang said, he handed the laptop back.
Pei Qian was silent for a moment, then said, "Do you still want to leave Tenda?"
Meng Chang shook his head: "I was irrational before. I have now decided that I will continue to serve as the head of the advertising and marketing department, learn President Pei's publicity skills, and never let you down!"
Pei Qian was skeptical: "Really?"
Meng Chang nodded, very determined: "Really!"
Pei Qian looked at Meng Chang thoughtfully, trying to judge the truth of his words.
Logically speaking, Meng Chang's statement was very much in line with Pei Qian's previous expectations, and should have made him very satisfied.
Meng Chang continued to stay in the advertising and marketing department as the head, learning publicity skills, working hard to do reverse publicity, reducing product popularity, getting more commissions, and helping Pei Qian lose more money. This seemed like a win-win situation no matter how you looked at it.
But…
Pei Qian instinctively felt that something was slightly wrong.
Did this change seem a little too abrupt?
A month ago, Meng Chang was crying and begging to leave, but a month later, he was very determined to continue working hard in Tenda to get commissions?
Although President Pei had given a demonstration during this period, President Pei had only helped him get the basic commission!
Just a basic commission was enough to make him go from wanting to leave to being completely devoted?
This reason didn't seem sufficient.
But after thinking about it again and again, Pei Qian didn't think there could be any other possibilities.
Meng Chang decided to stay, definitely to get commissions.
Since he was staying for the commissions, he would definitely have to find a way to do negative publicity and suppress the popularity of the products.
No matter how he thought about it, it would be beneficial to him.
So Pei Qian thought about it and felt that although there was a little flaw, the overall situation was good and there shouldn't be any major problems.
Thinking of this, Pei Qian nodded: "Well, it's good that you've figured it out."
"Go back and have a good rest these few days. From next month, we'll be doing a new publicity plan."
Meng Chang nodded: "Okay, President Pei."
…
Watching Meng Chang leave, Pei Qian stretched on the boss's chair.
For this cycle, everything that should be done had been done. How much money he could lose next depended on God's will.
"Oh, the announcement for the Koi Carp event has already been released?"
"I'll sign up too."
Pei Qian happily signed up himself.
After all, if he could be drawn as a Koi Carp, the maximum bonus was 100,000!
Of course, the probability of this was very low. The total number of global players participating in the lottery this time was estimated to be four or five million, and there was only one Koi Carp with a maximum bonus of 100,000.
The probability of one in tens of millions. If Pei Qian happened to be drawn, it would be quite mystical.
It was estimated that even if he told people that this was not a backroom operation, no one would believe it.
Pei Qian didn't expect to win the lottery. Even if he was just a denominator? The important thing was to participate.
If he really won, that would be great.
He would spend 100,000 out of his own pocket, give the system an unlimited money-burning quota of 10 million, and then win 100,000 himself.
Wouldn't this create a perpetual motion, getting 10 million of system funds for free?
Of course, this was just wishful thinking.
Although Pei Qian was very confident in his luck, he found that his luck seemed to only work in some useless places. Once it involved personal property, his luck was completely useless.
After signing up, Pei Qian casually looked at the players' comments on the event.
"Everyone hurry up and add each other as friends! It would be awkward if you were drawn as a Koi Carp but couldn't give away all the coupons!"
"Add me, add me!"
"This event is so exciting! There are events every month for three consecutive months, it's so great!"
"Let me lower the odds of winning!"
"Actually, it's good enough to get a Tier 2 reward. You can get several skins for free."
"It's so great to be a gog player! Look at the event next door, it's hilarious!"
"IoI players are already envious."
"Several hardcore IoI players I know couldn't help it this time and picked up the gog accounts they had created before."
"There's no way, IoI's event was a bit of a blatant money grab in the first place, and it's even worse compared to gog!"
The front was still quite normal, basically asking to add friends.
The number of people signing up wouldn't change much, and the odds of winning as a Koi Carp wouldn't change. But if the Koi Carp wanted to distribute coupons to Tier 1 lucky players, they had to have established a friendship before the lottery.
If you won a 100,000 bonus and could give coupons to 100 Tier 1 lucky players, it would be very awkward if you didn't have enough 100 friends.
Therefore, adding more friends in a sudden attack on this day was to make it convenient for others and yourself, and the probability of getting coupons would increase.
But the style of painting behind was not right.
Pei Qian was a little puzzled. Why was IoI involved again?
What did it mean that "IoI's event was a bit of a blatant money grab"? Wasn't Eric not in the country at all? Where did the new event come from?
With confusion, Pei Qian opened the IoI official website and checked the new version update content.
A few minutes later, Pei Qian opened his eyes wide in disbelief and was speechless.
"What the hell is going on!!"
"It's fine if you don't burn money with me, but why are you doing money-grabbing events?"
"..."
"Even if you're doing money-grabbing events, don't do it now!"
Pei Qian was completely speechless. This was too coincidental!
Did Finger Games have their brains broken? Did they have to do this before my settlement?
Wasn't this a coincidence!
Pei Qian thought that IoI would just pretend to be dead in the future, and he was thinking of taking the time to empty all his ammunition to avoid affecting the settlement. But he never expected that IoI would take the initiative to come to the target!
Eric! You are so miserable!
Pei Qian was a little sad about accidentally hurting his good brother.
But he couldn't stop now, because he was at the key moment before the settlement.
Even if he wanted to slow down a bit, he couldn't do anything!
He could only continue to use heavy hands with tears in his eyes...