Chapter 12 Monday, September 12th

The first round of group matches for the GOG Global Invitational had reached its third day.

At Fei Huang Studio, many people were watching the Global Invitational on their computers.

The video exposing formaldehyde in Zhaijia’s rental apartments was about to be completed in a day or two, and most people's work was already done.

So, those who were free could relax and watch the competition.

Every time the competition reached an intense point, shouts of surprise could be heard from Fei Huang Studio.

Zhu Xiaoce was with the post-production staff, waiting for the video to be exported.

Although the editing and post-production had been completed, whether the video would be satisfactory after it was exported was still unknown. If they wanted to achieve perfection, they might have to fine-tune it two or three more times before posting it online.

Waiting for the video to be exported was also boring, so the two of them were also watching the GOG Global Invitational.

"This competition is really well organized, all the details are in place. Shang Yang Games must have put in a lot of effort," the editor said.

Zhu Xiaoce nodded: "Yes, this GOG Global Invitational has really shown its face to the world. Basically, none of the previous e-sports events have been able to achieve this level. President Pei is very ambitious this time!"

"But thinking about the previous thing of renting out an entire street in Times Square, this is not surprising. President Pei had already planned to burn a lot of money to promote GOG. It would be strange if this Global Invitational was not grand."

Jiang Huan was being interviewed on the live broadcast screen.

Various comments quickly floated across, covering the entire screen.

"Here he comes, the strongest man in DGE!"

"The way to judge strength is very simple, just follow two laws: DGE's First Law, all DGE club members are burly muscular men, so among all the professional players in all clubs, overall muscle mass is directly proportional to strength; DGE's Second Law, the worst player in the DGE club trains the most, so among all the muscular men, overall muscle mass is inversely proportional to strength!"

"Jiang Huan belongs to the category of muscular men, but his muscle mass is the lowest in the team, which means he trains the least in the DGE club. This kind of strength can be described in eight words: unfathomable and terrifying!"

"E-sports competitions can actually use body shape to judge the strength of players, this is just outrageous!"

"I'm really curious about what kind of sacred club DGE is. They are invincible in online competitions and invincible in offline competitions. They are invincible in solos and invincible in group fights! After being scattered into various teams, everyone can get MVP. How terrifying would it be if they were in one team!"

"Anyone know about the meme competition? Those are precious historical materials!"

"Is this the legendary 'united, they are a raging fire; scattered, they are stars in the sky'?"

"A mysterious club that doesn't compete, only makes money by selling players, a real money-making genius!"

Watching these meme-filled comments, Zhu Xiaoce couldn't help but laugh.

These internet users are really good at creating memes!

Originally, Huang Wang already had the meme of being a "boxing athlete." In the first two days of the competition, many people dug into the ten members of the DGE club and found that they had all appeared in this Global Invitational, and they had all played at MVP level in the competition.

This was just outrageous!

Many times when two teams fought, it depended on which side's DGE club members were more effective.

After each post-match interview, the audience would look at the interviewed players with anticipation, and sure enough, it was another muscular man!

Just seeing this body could confirm that they were definitely former members of the DGE club!

This body was simply a walking billboard, advertising the DGE club and the Managed Fitness Gym wherever they went.

Even more outrageous was that before many matches started, after the audience cheered for both teams, they would shout "DGE Fighting!", which became a trend.

In e-sports, the winner is king, and the audience naturally worships the strong. Losers don't deserve applause.

Like the DGE club, although they didn't participate in the competition, every member could influence the direction of the match, which infinitely elevated DGE's position in the eyes of the audience.

With both strength and memes, the DGE club gained more fans in a few days of competition than all other clubs combined!

Zhu Xiaoce watched with envy: "The atmosphere at the scene is really good, but it's a pity that I have to edit videos recently and don't have time to watch."

The editor asked curiously, "Director Zhu, is the Managed Fitness Gym really that effective? These players have only trained for a few months, right? How is it more obvious than me who has been training for almost a year?"

Previously, Tengda had given all employees gym memberships, so employees had some habit of exercising.

However, many people had been training for so long, and their bodies hadn't changed much.

Zhu Xiaoce smiled: "How do you train? Three days of fishing, two days of drying the net, sometimes you can't even go two days a week, and you're not particular about your diet. How do they train? They have a strict training schedule, they can only eat the matching fitness meals, and the amount of training every day is arranged. Can the effect of a normal gym compare to the Managed Fitness Gym?"

"But don't worry, the Managed Fitness Gym will soon be popularized as an employee benefit. The Tengda headquarters has already started trying it out. President Pei previously tried his best to set up branches of the Managed Fitness Gym near various companies, which should also be the purpose."

The editor was stunned for a moment: "Ah? Really? Why haven't I heard of this?"

Zhu Xiaoce said: "I heard Guo Licheng say that after President Pei arranged the branches of these gyms, he originally planned to wait and see for a while before letting the employees use them, but before he had time to arrange for the employees to go in, they were already full."

"Originally, the reputation of the Managed Fitness Gym was constantly accumulating. The popularity of Tengda Life App and Moyu Takeaway also provided a high level of visibility for the Managed Fitness Gym. The slots during peak hours are already full."

"This competition some time ago further ignited the heat of Managed Fitness Gyms. On the one hand, the players' bodies were too eye-catching, and the advertising effect was too good; on the other hand, many people found out that this fitness effect was indeed immediate, and everyone who used it said it was good, so, many people have signed up in the past two days!"

"You don't know how difficult it is to grab a spot at a Managed Fitness Gym now."

"I have to say that President Pei's publicity strategy is really calm. Think about it, gyms are definitely not effective if you just advertise them, because people won't believe you. But if you can train internet addicts into muscular men, that's amazing."

"People who want to exercise will see that even internet addicts who don't like sports can be trained like this, so I can definitely do it too! And when they ask their friends around them, they all say that the Managed Fitness Gym can improve as long as you stick to it, so they will definitely sign up, even if it's more expensive."

"But only President Pei can use this method. How can a normal gym have the patience to spend a few months training internet addicts? They all want to make quick money. In a few months, they may have already finished selling gym memberships and are ready to run away."

"But President Pei is different. He is obviously for the long-term goal. Even if he loses money for these few months, he can remain calm and build a reputation!"

"Now the photos of the DGE club members' body changes in the gym are going viral online. This is a living advertisement!"

The editor nodded frequently as he listened: "Indeed, President Pei's move is really clever. Taking advantage of the popularity of the World Finals, he promoted both the DGE club and the Managed Fitness Gym."

"So when will these good things be available to our internal employees?"

Zhu Xiaoce said with certainty: "Don't worry, President Pei won't forget us. The current Managed Fitness Gym is full, he will definitely continue to open branches for us to use, it's just a matter of sooner or later."

"It is said that President Pei also intends to use Sloth Apartment as an employee dormitory, but it is still in the observation period."

The editor was a little puzzled: "Why are they all in the observation period? What is President Pei observing?"

Zhu Xiaoce couldn't answer either, and after thinking for a while, he said: "Maybe he's observing whether this business model can be successful first, and then use it as an employee benefit after confirming that it can be successful."

"Maybe the Sloth Apartment model also has some unique features that need to be verified."

The two were chatting when suddenly an employee ran over.

"Director Zhu, you must see this! Someone is one step ahead of us!"

Zhu Xiaoce was stunned and took the phone to check.

The title of the video was "Rental House Formaldehyde Assessment: Only one of six rental companies, including Zhaijia’s Safe Housing and Snail Apartment, is fully qualified!"

The publisher was a domestic technology assessment media.

Zhu Xiaoce was stunned for a moment because he knew that this technology assessment media had a good reputation in the digital circle.

But why would a technology assessment media test formaldehyde in rental apartments?

This was a video lasting nearly half an hour, and the content was very similar to the video that Fei Huang Studio was producing.

First, some consumers reported that the formaldehyde in their rental apartments exceeded the standard and their health was damaged. Some employees of this assessment media also lived in formaldehyde apartments.

Then, this assessment media began to solicit volunteers to test the formaldehyde apartments.

However, compared to Fei Huang Studio, they were not targeting Zhaijia Group, but conducted spot checks on all six rental companies, including Zhaijia Group's Safe Housing and Snail Apartment.

The final result was that all of Zhaijia Group's Safe Housing apartments that had been occupied for less than three months exceeded the standard for formaldehyde. Half of those that had been occupied for three to six months exceeded the standard, and one apartment that had been occupied for more than six months still exceeded the standard.

Snail Apartment, which followed the same model as Zhaijia Group's Safe Housing but was smaller in scale, was also the same, with formaldehyde also exceeding the standard.

Only Sloth Apartment, all the houses passed the test, and the standard was significantly lower than the national standard value!

Finally, the assessment media also popularized some basic knowledge, such as the best way to eliminate formaldehyde is to open windows for ventilation. Formaldehyde removal companies can only temporarily reduce formaldehyde, but formaldehyde volatilization is a long-term process, so once you move into a formaldehyde apartment without a better way, it will inevitably harm your health, so you must be cautious.

Compared with Fei Huang Studio's video, this video was not as detailed in editing and not as sophisticated, but this was a media with a good reputation in the technology and digital circle, and no one would question its fairness and objectivity.

Moreover, their video tested six rental companies, and the content presented was more comprehensive.

There had already been heated discussions in the video's comments section and on the assessment agency's Weibo.

"Isn't this killing people? With so much formaldehyde exceeding the standard, let alone living there for a year, living there for a few months may cause cancer!"

"How dare they call it 'Safe Housing'? Safe what, safe to die?"

"I was so scared that I quickly opened the windows!"

"It's true, I worked at Safe Housing for a month, and a tenant kept telling me that there was a problem with the smell in the room. I investigated it and there really was a problem! Then I asked my superior, what should we do if there is a problem with our house? The superior said to ignore it, this is the industry rule. Then I resigned, I lack money, but I don't lack money to the point of killing people for money!"

"Thinking about it now, when I saw the Safe Housing project before, the house was still being renovated and the smell was very strong. Then the agent told me that I could sign the contract now and move in the day after tomorrow, and also guaranteed to have a formaldehyde removal company come over to remove the formaldehyde. Haha, I'm glad I didn't move in!"

"Snail Apartment has always claimed to be conscientious and surpassing Zhaijia’s 'Safe Housing'? Now the test results are slapping them in the face, they are birds of a feather!"

"Sloth Apartment's tests all meet the national standards, right? This is just outrageous, isn't it only a month and a half since the renovation was completed?"

"Theoretically speaking, it can be done if all the decoration materials + furniture are made of environmentally friendly materials and the ventilation system is always ventilated, but the cost is relatively high."

"Well, the video also introduced that Sloth Apartment's ventilation seems to be non-stop 24 hours a day, and the furniture is also high-end furniture."

"After all the fuss, President Pei is still the most conscientious! During this period of time, various negative articles about Sloth Apartment were all over the place, calling it an IQ tax, raising rents, and ripping off fans. It was really a frenzy, but the assessment results came out and it was a slap in the face in minutes!"

"Sure enough, Tengda's physical industries may not be cheap, but they must be of high quality! Take this house as an example, if it weren't for a professional assessment media to expose this matter, who would know that the difference between Zhaijia’s Safe Housing and Sloth Apartment could be so big?"

"Alas, when it comes to this, I have to sigh, many times it's really not that Tengda does so well, it's all because of the contrast from its peers!"

Netizens were simply enraged.

Because most of the people who rent houses outside are young people, especially young people who are floating in first-tier cities such as Beijing, Shanghai, and Guangzhou. The demand for renting houses is especially huge.

Young people have relatively high housing needs. Generally, old and dilapidated houses are not popular. They all want to live in houses with better decoration. Therefore, Zhaijia Group's "Safe Housing" and Snail Apartment were created in response to this demand and were welcomed by young people.

But who would have thought that these were all gold and jade on the outside, but rotten on the inside?

It looks like the decoration is good, but in fact they are frantically cutting corners in invisible places, seriously damaging the life and health of consumers.

And young people are the main group of internet users, so they were all furious when they saw this news. Of course, the heat exploded instantly!

After watching the video, the editor was dizzy.

"Director Zhu, what... what about our video?"