June 26th, Sunday.

Mo Yu Internet Cafe, Handong University branch.

Pei Qian, who had just finished lunch, was sipping coffee while organizing the mind maps of each department.

This afternoon was once again the monthly time to learn from failure.

Last time, Qiu Hong spoke about three failures in a row: the boss's random interference, the failure to find the talent he wanted, and common sense deviations.

It had to be said that these failures were somewhat enlightening to Pei Qian, the only problem was how to apply these failures to his daily operations.

He wondered what valuable failures Qiu Hong would bring him today? It was truly something to look forward to!

As Pei Qian was drinking his coffee, he suddenly saw a familiar figure.

It was Director Li!

Seeing Director Li push open the door and walk straight towards him, Pei Qian silently closed the mind map on his computer, then handed the laptop to the waiter to put away.

Li Shi naturally saw this scene, but he didn't mind.

After all, it was normal and reasonable for a business genius like President Pei to have a little bit of business secret, and Li Shi didn't want to, and didn't dare to, probe rashly.

Otherwise, what would he do if he couldn't get a share of the pie in the future?

"President Pei, I knew you'd be here!"

Li Shi sat down opposite Pei Qian very happily, and took out a folded document from his pocket: "I'm here this time mainly to briefly talk about the investors' publicity work for Thriller Paradise so far!"

Li Shi's abacus was very shrewd.

Since the last meeting, the investors had used all their skills to carry out various publicity activities for the Thriller Paradise project, which could be said to have covered every corner of Jingzhou and spread to Handong Province.

So far, there was no sign of President Pei taking action to publicize Thriller Paradise.

Li Shi came to President Pei with this plan for two purposes: the first was to take credit, to show President Pei that the investors had already done their part, and whether you should show your great powers; the second was to test President Pei's tone and see if President Pei had other arrangements for the publicity work of Thriller Paradise.

After all, judging from the current publicity work, it seemed far from reaching the point where Thriller Paradise could be profitable.

"President Pei, the publicity plans that have been adopted so far are..."

Li Shi talked about the publicity plan while observing President Pei's expression.

But the expression on President Pei's face was confusing.

Anticipation? Definitely not, he seemed a little annoyed.

But to say he was indifferent? It didn't seem like it, President Pei seemed to be listening carefully.

Satisfied? But it didn't feel like President Pei was very happy?

Dissatisfied? But when he heard some more powerful publicity measures, President Pei's expression clearly changed.

So mysterious.

Director Li explained the current publicity plan while wondering.

And Pei Qian was furious.

You guys are going to die!

You actually did so much publicity? How much less money am I going to lose!

Pei Qian was very resistant to what Director Li said, but in order to understand the current situation, he had to listen, which was very annoying.

Soon, Director Li finished speaking.

"President Pei, what do you think of this publicity arrangement...?" Li Shi asked tentatively.

Pei Qian: "...It's okay."

What else could he say?

Did he have to give you each a little red flower?

Li Shi didn't know what to say for a moment, he always felt that President Pei's words seemed a little reluctant.

"President Pei, to be honest, this publicity plan definitely has shortcomings, and it hasn't been able to promote Thriller Paradise to the whole country." Li Shi said very sincerely.

Pei Qian: "..."

Still want to promote it to the whole country? Are you guys even human?

Pei Qian didn't speak, silently took a sip of coffee, and then looked at the time.

Why wasn't it time for class yet?

Fortunately, there was still less than half an hour, and there was nowhere to go if he slipped away now, so he should just bear with it.

Pei Qian silently started playing with his phone.

Li Shi fell into confusion.

What does President Pei mean? I reported my work, and President Pei said it was okay; I talked about the shortcomings of the current work, and President Pei didn't speak, and started playing with his phone.

Shouldn't he at least express his position?

Li Shi had no choice but to take out his phone to ease the awkward atmosphere.

However, as soon as he took out his phone, he saw a new message, sent by another investor in Thriller Paradise.

"Director Li! We've waited for it, we've waited for it!"

"All the shared phone booths in the country have been put up with advertisements for Thriller Paradise!"

"[Picture]"

"[Picture]"

Li Shi's eyes widened instantly.

The first picture was of a shared phone booth in a shopping mall in Jingzhou, with the promotional material for Thriller Paradise displayed on the side screen, which looked like a video playing in a loop.

The second picture was a screenshot of the Xue Ba Kuai Lai (Study God is Coming) App, which prominently featured the recommended advertisement for Thriller Paradise in the advertising area.

"I see!"

Li Shi couldn't help but tap the table excitedly.

Pei Qian had just reached out to grab the coffee on the table, and this tap directly caused the coffee in the cup to spill out, splashing on his hand.

Pei Qian: "..."

The coffee wasn't hot, it just gave him a start.

Casually pulling out a tissue from the table to wipe the coffee stains on his hand, Pei Qian was a little speechless: "Director Li, you are a successful investor, what news is worth getting so excited about?"

Li Shi laughed: "President Pei, you are still so calm! I can't learn this kind of mentality."

"You had already thought of a publicity plan, so you are so calm, right?"

Li Shi recalled President Pei's previous expressions, and everything matched up!

Why didn't President Pei go to the meeting with the investors?

On the one hand, he wanted the investors to do their part, and on the other hand, it was because President Pei was very clear that no matter what the investors' publicity plan was, he could take on the publicity work of Thriller Paradise!

Why was President Pei's expression neither satisfied nor dissatisfied? Why was he indifferent to the publicity problems that were summarized?

President Pei had obviously seen the efforts of the various investors in the publicity work, and also knew that this kind of publicity alone was far from enough. The lack of the most important national publicity made this publicity activity incomplete.

And President Pei had already arranged it, using shared phone booths and the Xue Ba Kuai Lai App to perfectly and cost-effectively make up for this shortcoming, so that the news of the opening of Thriller Paradise could spread throughout the country!

Li Shi had been thinking that the publicity work seemed to have fallen into a dilemma.

Without advertising to the whole country, it seemed that the tourists from Jingzhou and Handong Province alone could not support the popularity;

But if you want to advertise to the whole country, the cost is too high and the cost performance is very low.

But now, President Pei has perfectly solved this problem!

And all of this stems from the layout that President Pei had arranged a few months ago, so that shared phone booths are all over the country, and the Xue Ba Kuai Lai App has an extremely large user base!

No wonder President Pei can be so calm.

Everything is under control, what's there to be nervous about?

Li Shi couldn't help but be proud, see, I told you? As long as everyone works together to let President Pei see it, President Pei will definitely take off!

Didn't he just take off?

Sure enough, understanding President Pei means being invincible in the Jingzhou investment circle!

Li Shi simply wanted to laugh three times.

However, Pei Qian didn't know Li Shi's rich inner thoughts, he just felt very confused.

What was he talking about?

Why was he so happy?

What did he mean by "had already chosen the publicity plan"?

Li Shi looked at the paper publicity plan in his hand, and couldn't help but sigh with emotion when he saw the various publicity strategies that cost a lot of money but didn't necessarily have good results.

He took out a pen from his pocket and wrote a few big characters in the blank space.

After writing it, this publicity plan was finally completely complete!

"Cooperating with President Pei means waiting to lie down and win!"

Li Shi left the paper publicity plan on the table and left happily.

Pei Qian: "?"

Curiously reaching out to take the publicity plan, he saw a few big characters written in the blank space.

"Shared Phone Booth + Xue Ba Kuai Lai = Thriller Paradise is Popular All Over the Country!"

Pei Qian was stunned for a few seconds, then tried hard to associate the possible connection between these two projects and Thriller Paradise.

Then, he couldn't help but blurt out.

"F*ck!!!"

However, Director Li had already left the Internet cafe happily, unaware of all this.

...

Coffee shop near Handong University.

Qiu Hong asked with some concern: "Director Ma, your complexion is not very good, are you feeling unwell?"

Pei Qian smiled reluctantly: "It's okay, I encountered some unhappy things..."

Qiu Hong nodded: "At first glance, Director Ma is devoted to his work and overthinking things. Sometimes relaxing a little and seeing things a little more openly will make life happier."

"Did Director Ma use the three small experiences I shared last time?"

Pei Qian nodded: "About the same."

Qiu Hong didn't ask any more questions, and continued: "Okay, then let's hurry up and get to the point."

"The failure I want to talk about today is the lack of unity of voices within the R&D team."

"This can be seen from a large project that was forced to be cut off by a certain European and American factory."

"This big factory rarely dabbles in new game types, and its success is mainly based on existing game types. Its employees are all senior players, so it is easy to reach a consensus on 'how to copy and optimize the game experience'."

"However, if you get involved in a completely new game field, this model will become ineffective."

"No one defines this completely new game type, the designer loses the reference, and the boss also finds it difficult to make up his mind to hand over the project to someone to be fully responsible for. He opposes one person having the final say, but the result is that no one can convince others."

"Once it develops to this point, the project loses its goal, and talented developers will only continue to argue, modify, and iterate, and the failure of the project is doomed."

Pei Qian was speechless.

He seemed to have perfectly solved a hidden danger that could lead to the failure of the project.

Lack of unity of voices within the project team?

Well... this doesn't seem to exist in Tengda.

Because everyone will strictly abide by President Pei's requirements, although it is a complete misinterpretation, it ensures that the voices within the project team are highly unified every time, and everyone is very clear about what the ultimate form of this game is.

However, can this experience be used in reverse?

Try to create disunity within the project team?

Pei Qian couldn't help but fall into deep thought.