Qing Shan Qu Zui
Chapter 52 Sharing Successful Experiences!
Are you serious???
Zhou Muyan looked at the workstations in his studio's office area. Not crowded at all! Isn't this how most companies are?
Everyone just gets a desk. Isn't that how it is at other companies? Moreover, Heavenly Fire Studio owns its building, so there's plenty of space. Compared to other companies, the workstations are actually quite spacious.
If this is crowded, you're blind…
Huang Sibao understood. This wasn't about the workstations at Heavenly Fire Studio being cramped. It was mainly because the workstations at Tengda were too spacious!
What company does things like Tengda? Even real estate companies don't do that!
But after working at Tengda for a long time, everyone had gotten used to that kind of work environment. Looking at Heavenly Fire Studio's work environment, they just couldn't muster any enthusiasm.
Everyone was listless and disinterested, like a group of people who were used to living in seaside villas looking at a saleswoman frantically touting a three-bedroom "luxury apartment." They just didn't feel anything…
Dreams shattered!
Originally, everyone had been full of expectations for Heavenly Fire Studio, but now that they saw it, it was just so-so!
The workstations were cramped.
The office computers had mediocre specs, and the design team didn't even have dual monitors.
A few bags of snacks on the table passed for a snack area.
The entertainment room only had a small TV. Was that supposed to satisfy beggars?
Moreover, they were forced to work 996 (9am-9pm, 6 days a week) with no overtime pay!
This was a top-tier domestic game company???
It was far worse than Tengda!
This feeling was like meeting your first love after many years of marriage, only to find that she had become out of shape and haggard.
Looking at his own wife, how beautiful she was!
As expected, CEO Pei was the best boss in the world, bar none!
He shouldn't think about things he shouldn't. He should just cling to CEO Pei's leg for the rest of his life and be ready to go through fire and water for him!
…
Zhou Muyan's awkward praise made him feel a little embarrassed. The other party's expression was so obviously perfunctory that he didn't feel like continuing to boast.
"Then let's continue. We've already arranged an experience-sharing session. Everyone, this way, please."
The group arrived at a large internal conference room at Heavenly Fire Studio.
Xin Zhuli and the staff here had arranged today's itinerary, which included a tour of the company and an experience-sharing session.
Xin Zhuli had arranged it according to the usual process for company exchanges. After all, they had come all this way. They couldn't just look at the office building from the outside and leave. That wouldn't be right.
Since it was an exchange and learning session, they had to exchange successful experiences with each other to make the trip worthwhile.
There were more than twenty people from Tengda, and Heavenly Fire Studio had also arranged for more than twenty employees to accompany them. Both sides had also arranged for people to take the stage and share their experiences.
The first to take the stage was Sun Xi, who had greeted them earlier. He was the core designer of a large MMORPG project within Heavenly Fire Studio.
Sun Xi first extended a warm welcome to CEO Pei and his entourage who had come from afar. Everyone applauded, and the atmosphere was quite lively.
Then, Sun Xi began to introduce the successful experience of the MMORPG he was currently in charge of.
Pei Qian held a small notebook, listening attentively, nodding frequently, and scribbling on the notebook with his pen.
Before long, a turtle was drawn.
After a while, a rat and a duck were added…
He couldn't understand anything!
The key was that Pei Qian was sitting in the first row and couldn't sleep.
Sun Xi wasn't talking about anything too profound. Huang Sibao and the others could understand it, but his presentation was interspersed with a lot of jargon and various English acronyms. Pei Qian could only vaguely guess from his expressions and actions that this game was very impressive, but he had no idea how impressive it was.
Soon, Sun Xi finished speaking. Pei Qian, who had been feeling drowsy, couldn't help but perk up and lead the applause.
Next, it was Tengda's turn.
Courtesy demanded reciprocity. Since the other side had shared their successful experience, Tengda naturally had to share as well.
Tengda sent Huang Sibao to explain the successful experience of *Ghost General*. *Maritime Fortress* hadn't even been completed yet, and they weren't sure if it would be successful, so it wasn't suitable to present it.
Strictly speaking, Pei Qian should have shared his successful experience, since he had created *Ghost General* entirely by himself.
But Pei Qian resolutely rejected this suggestion. First, he didn't want to go on stage, and second, he couldn't explain how *Ghost General* had succeeded…
So, after Xin Zhuli told Pei Qian about this itinerary, Pei Qian quickly passed the task to Huang Sibao and told him to just go up and talk about whatever he wanted.
Huang Sibao went on stage, and the audience applauded.
"First of all, let me explain that I did not participate in the production of *Ghost General*. CEO Pei completed this game from start to finish by himself. However, during my time at Tengda, I have also diligently studied *Ghost General* and believe that I have a certain understanding of it. I have also figured out a little bit of CEO Pei's design art."
"CEO Pei, if there are any errors in my presentation, please feel free to criticize and correct me."
"In my opinion, the success of *Ghost General* is mainly due to three reasons."
"First, the high quality of the game and the bold art style!"
"As far as I know, CEO Pei directly invested more than half of the funds in purchasing art resources. Moreover, he boldly employed new artists. The epic ink painting style of *Ghost General* was enthusiastically welcomed by players as soon as it was released. This is due to CEO Pei's far-sighted vision and superb aesthetic level!"
"CEO Pei achieved *Ghost General* and also achieved Ruan Guangjian, a new artist with a distinctive style. It can be said that it is a win-win situation…"
"Second, conscientious in-app purchases!"
"*Ghost General*'s total cost is only 40 RMB, which is in stark contrast to card games such as *Q Meng San Guo*. This upright and absolutely fair way of earning money has won the love and respect of players, and the policy of small profits but quick turnover has also allowed the game to achieve a double harvest of sales and word-of-mouth…"
"Third, an original way of promotion!"
"Due to the investment of all the funds into research and development, *Ghost General* faced a situation where it had no money for promotion! CEO Pei ingeniously used Weibo marketing to make *Ghost General* a big hit in the artist circle and successfully spread it to the game circle, which had an excellent marketing and communication effect…"
"I think this can even be used as a classic case of marketing communication to be studied repeatedly!"
Huang Sibao was well-prepared and spoke eloquently.
He had not asked Pei Qian about the inside story of *Ghost General*, but he had probed indirectly, found some game reviews online, browsed the Weibo accounts of Ruan Guangjian and others, and combined it with CEO Pei's personality and design ideas…
He could probably piece together the situation fairly accurately.
During the presentation, he occasionally looked in Pei Qian's direction.
CEO Pei was smiling and nodding frequently.
Sure enough, my guess was right!
Huang Sibao felt very proud. Although he had not participated in the research and development of *Ghost General*, he was able to accurately deduce CEO Pei's design intentions at the time. This was already a remarkable thing, which showed that he was gradually catching up with CEO Pei's pace!
Pei Qian, on the other hand, was nodding while silently sighing in his heart.
He spoke so well. How come I didn't know that's what I was thinking at the time…
Below the stage, Sun Xi, Zhou Muyan, and other employees of Heavenly Fire Studio were also listening attentively and taking notes.
Zhou Muyan couldn't help but sigh. As expected, this is what they mean by heroes emerging at a young age!
Although this CEO Pei is young, he is really bold!
He invested all the funds into research and development, leaving no money for publicity, boldly employed new artists and a brand-new art style, and greatly changed the profit model of traditional card mobile games…
This is not something that an ordinary designer can do!
This guy is ruthless. Isn't he afraid of losing everything?
Sure enough, he is probably a second-generation rich guy. Otherwise, he wouldn't be able to take such a big risk and still be so calm…
Is this… the difference in mentality? The legendary lightness of bearing heavy burdens, treating life and death as commonplace…
Zhou Muyan couldn't help but wildly make things up, adding a bit of importance to Pei Qian.
Soon, Huang Sibao finished speaking, and warm applause broke out again!
Pei Qian felt that many pious and admiring gazes were directed at him.
Those were the gazes of reverence for a genius!