Take a bite of pudding

Chapter 482 PSP Needs Jiangnan

There is a recommendation on the 20th, and the editor asked for an update that day, so I will maintain two updates these days. All additional updates will be saved for that day to explode, so that everyone can have a good time watching it at once!

In the eyes of these people, the Jiangnan Group would definitely invest the 60 billion yuan they received into fast-money industries such as real estate. After all, money made this way was more profitable and stable, basically picking money up from the ground, rather than investing funds into the actual production process.

Many Chinese enterprises they had seen did this.

Of course, their purpose of coming to Wenzhou this time was not for the 60 billion yuan. In fact, they only learned about this news after arriving in Wenzhou. Their real purpose in coming to Wenzhou was to purchase something they did not have.

"Mr. Matsumoto, I can't believe you guys came too. I thought the proud Yamato race wouldn't be interested in these trinkets of the Chinese!" Park Kang-hee said with a chuckle, while Matsumoto Ichiryu's expression became a little unpleasant.

To be fair, in the depths of his heart, he felt it was a bit embarrassing to come to China to purchase goods.

He was the representative of Sony, a top figure in the Japanese technology industry, and now he had to come to China to purchase goods for the company. What kind of a mess was this!

Of course, Matsumoto Ryuuichi would not let Park Jeong-hee gain the upper hand, so he said lightly, "Our Sony is indeed one of the world's most excellent technology enterprises, but our Sony has not invested much in the research and development of storage chips. It is only natural that we need to purchase the world's best storage chips."

"But isn't your Samsung the world's best storage chip manufacturer? Why are you now coming to this small Wenzhou to purchase them?"

"Heh heh!" Park Kang-hee gave a dry laugh, and after a long silence, he said, "Alright, we are both here to be wronged, so let's not attack each other. Completing the company's mission is the most important thing."

"As far as I know, you specifically went to Jiangnan Group this morning. I wonder if you met that boss Huang and got his promise?" Park Kang-hee asked curiously.

"I only had a cup of tea at their front desk and didn't meet anyone!" Matsumoto Ryuichi's expression became even more unpleasant when he mentioned this.

He had indeed gone to Jiangnan Group this morning, with the purpose of obtaining Jiangnan Group's promise of prioritizing supply to Sony. However, no senior executives from Jiangnan Group came forward, and only a few middle-level leaders from the administrative department received them.

That's right, it was them. Representatives from at least a dozen companies had gone to seek promises. Seeing the situation, Matsumoto Ichiryu felt too embarrassed to stay any longer, so he left Jiangnan Group directly without even sitting down.

"Alas, there are at least 50 companies here this time. I personally saw more than 20 industry peers. They are all staying in this five-star hotel now. It seems difficult to complete the company's mission this time!" Park Kang-hee sighed.

"By the way, how many chips does your Samsung want to purchase?" Matsumoto Ryuichi asked curiously.

"The more the better, no upper limit!" Park Kang-hee said with a smile.

"Heh heh!" Matsumoto Ryuichi gave a dry laugh and said nothing more.

"But judging by the situation, it's impossible to get them all. Mr. Matsumoto, why don't the two of us join forces and take the lion's share of this order?" Park Kang-hee said solemnly, "If we join forces, we can obtain the largest share and satisfy the needs of both our companies!"

"Good!" Matsumoto Ryuichi agreed without much thought. After all, he was dreaming about how to complete the task assigned to him and swallow the lion's share of the storage chips released by Jiangnan Group this time!

About 30 days ago, Sony received an invitation to attend the storage chip procurement meeting hosted by Jiangnan Group.

At that time, Sony's attitude was completely dismissive. Just kidding, when would the dignified Sony need to purchase storage chips produced by Chinese people? This was simply the most ridiculous joke in the world. Could they really produce products like storage chips?

Therefore, the person in charge of Sony's procurement department at that time threw the invitation somewhere he didn't know.

As a result, with the exposure of the Jiangnan Optoelectronics sale and the fact that major chip companies worldwide were eagerly bidding to acquire Jiangnan Optoelectronics, Sony sensed that something was not quite right.

So they made a few inquiries and found out that this Chinese enterprise called Jiangnan Group had indeed produced impressive storage chips, which could crush all its competitors.

This made everyone in Sony restless. They remembered that Jiangnan Group had attached several sample storage chips with the invitation letter for each company to test.

So the entire procurement department was searched top to bottom, and the invitation letter was finally found in the toilet. Then, suppressing their disgust, they opened the invitation, took out the chips, and tested them in the technical department. The entire Sony was immediately awestruck.

It was said that the technical personnel responsible for testing the storage chips expressed after the test that the technology of this chip was demonic, because he had no idea how such performance was achieved.

Well, regardless of how this performance was achieved, as long as this product was real, it was enough, because Sony was now desperately in need of high-quality storage chips.

The first product with a huge demand for storage chips was the mp3.

Sony was planning to launch a brand-new high-end mp3, and they had originally planned to purchase Samsung's 526MB storage chip. This capacity was definitely among the highest in the entire mp3 industry. After all, the size of an mp3 was only slightly larger than a finger, but such components were much larger than a finger. Therefore, fitting in 526MB capacity already required the world's top storage chips.

However, they never expected that Jiangnan Group would launch a storage chip with a capacity as high as 2GB, which was only one size smaller than Samsung's 526MB storage chip. If other companies' mp3 players used storage chips of this capacity, Sony would have no face to claim that their mp3 was the world's strongest mp3.

In fact, among the storage chips sold to the public this time, the highest capacity reached an astonishing 16GB per piece. The size was only about twice that of Samsung's 526MB. If Sony were willing to slightly modify the appearance and structural design of this mp3, it would truly be a game-changer.

After all, Apple's iPod 3 was putting immense pressure on the entire mp3 market. Sony, originally the king of the mp3 market, had been completely suppressed by Apple. Sony was pinning its hopes on this new high-end mp3 to regain the high-end mp3 market, and then radiate downwards to the entire market, once again becoming the world's number one portable music electronic device manufacturer.

Sony had held this title for nearly 30 years, ever since the world's first Walkman. However, now that Apple had come out of nowhere and taken it away, Sony was extremely upset and was paying extra attention to the storage chips released by Jiangnan Group, issuing an order to acquire at least 1 million pieces.

It would be best if they could take them all, so that high-capacity mp3 players would become Sony's exclusive products.

Moreover, it was not only Sony's mp3 players that needed these storage chips, but the PSP, which was still in mysterious research and development, needed them even more.

Thus, Sony had basically gained a leading advantage in the game console market. Although the PS2 was released a year earlier, it still crushed Nintendo's GameCube, which was released a year later. The GameCube was also known as one of Nintendo's most failed consoles in history.

So, while Sony was complacent, it planned to press its advantage and continue to enter the handheld market. After all, the handheld market was still firmly controlled by Nintendo's Game Boy Advance, and this was a market with even more precise profits.

And the product intended to crush the handheld market was the PSP.

Sony's PSP development was going relatively smoothly. A prototype had basically been produced, and it only needed further refinement before being launched into the market.

However, Sony's PSP was currently facing a very tricky problem, which was the storage medium.

At this time, the PSP was facing two options: one was to have built-in storage space and purchase games entirely through network downloads, and the games themselves would be stored directly in the PSP.

The advantage of doing this was that it appeared more technologically advanced, completely crushing Nintendo's current approach of using game cartridges for handhelds, where players had to insert cartridges to change games.

This way, the game cartridges themselves required a certain production cost, and it also greatly reduced the player's gaming experience. Conversely, a PSP with a large built-in memory that could store dozens of games, without needing to insert cartridges, and allowing players to play however they wished, would undoubtedly be more popular and acclaimed by players, as it represented an absolute technical advantage.

The reason why the PS2 was able to defeat Nintendo's consoles was largely due to its large built-in storage space, abandoning the CDs used by the PS1, which greatly enhanced the console's sense of technology and convenience.

However, applying the same approach to the PSP encountered problems, because the internal storage chips that the PSP could support were at most around 256MB. A PSP with this capacity could only store a very limited number of games.

After all, by 2003, the capacity of a handheld game was generally over 100MB. If a handheld console could only store 2-3 games, it would be better to continue using the Memory Stick mode.

Of course, this was the same as the storage chips needed for the previous mp3 players. There were higher capacity storage chips on the market, but they were too expensive and too large. If the PSP used higher capacity storage chips, the manufacturing cost and volume of the entire handheld console would increase, which was unacceptable to Sony, who wanted to keep the price of the PSP at $299.

Originally, Sony had decided to compromise. The first-generation PSP would only have a small amount of RAM, and the games themselves would be sold and stored entirely through Memory Sticks, meaning it would return to the previous cartridge era.

But with the launch of new storage chips by Jiangnan Group, things changed. Their 1GB storage chip was quoted at $49 per piece on the invitation letter.

This price was the same as the previous 256MB storage chips, but the size was even smaller. If the PSP could use Jiangnan Group's storage chips, Sony could build a PSP game handheld that surpassed its era, completely pushing Nintendo's handhelds into the abyss and dominating the entire game market.

How could Sony let go of this opportunity? They were bound to acquire this batch of chips.